Content Marketing

Game Changing YouTube Editing and 3 More Stories of Note

No Comments 24 October 2011

This afternoon, YouTube began rolling out the WeVideo integration to users. Just upload your clip, and WeVideo does the rendering for you. It’s got everything a traditional video editing software has: timelines, clips libraries, color correction, sound effects, and more. Read more… “The American Dream,” loosely defined, is made up of a few building blocks. [...]

Continue Reading

Content Marketing

Bundling Your Content for Profit and Optimize Profiles for SEO

No Comments 13 October 2011

  Today we have a short follow up to the discussions we’ve been having about thinking like a media company. One challenges faced by all content producers is how they monetize their content and audience. A recent post at GigaOM Planning a paywall? Maybe you should sell some e-books instead spurs our discussion today. I [...]

Continue Reading

Content Marketing

Creating Content for the 3 Mindsets of Search

No Comments 06 October 2011

Before we get started I found an interesting study on how Tablet Users Devour 48% More Internet. 3 Mindsets of Search I saw a study titled 3 Mindsets of Serach by About.com and a company called Latitude Research. I use this research to dive in a little deeper. Here’s an overview of the study: The [...]

Continue Reading

Content Marketing

What is Evergreen Content and How to Create It

No Comments 19 September 2011

  I haven’t heard this topic spoke about much in the blogging or content creation world lately. Maybe it’s fell out of grace but I think it’s still a relevant content creation strategy even in this highly fast pace digitally connected world. Today’s show we talk about two things… What is evergreen content? How to [...]

Continue Reading

Content Marketing

Are You Ready for a Filtered Marketing Enviroment?

No Comments 25 July 2011

  Yes, I’m a little late to bring up a filtered media discussion. But changes in media and the landscape of social is increasingly going from machine driven filters to person driven filters. Think Google+ and Circles. Instead of going the Facebook approach of deciding who you care about more Circles allows you to self [...]

Continue Reading

Content Marketing

The Future of Content – Part 1

No Comments 03 June 2011

What is the future of content? What is the future of media? To market and connect with your audience today but in the future I believe understanding content/media will enable you to successfully transition in this new era we find ourselves in. Today we start a multi-part series on The Future of Content. In a [...]

Continue Reading

Content Marketing

SmartyTags QR, Responsibility of Aggregation, and Nimble CRM

No Comments 20 May 2011

A great tool for QR codes is http://smartytags.com/. It allows tracking and campaigns, and has a free version for you to test out. Also I suggest if your looking for a social CRM you take a look at Nimble – http://www.nimble.com/ Then we talk about the responsibility of being a aggregator or curator. Great post [...]

Continue Reading

Content Marketing

What Does Skype Purchase Mean and Finding a Niche for Your Blog is Easy

No Comments 11 May 2011

Microsoft Corp. (Nasdaq: “MSFT”) and Skype Global S.à r.l today announced that they have entered into a definitive agreement under which Microsoft will acquire Skype, the leading Internet communications company, for $8.5 billion in cash from the investor group led by Silver Lake. The agreement has been approved by the boards of directors of both [...]

Continue Reading

Content Marketing

Surpise Monthly Stuff, Buffer for Twitter, and ShortForm for Video

No Comments 14 March 2011

An interesting service is KinckKnackCrack.com, where for a monthly fee you will get suprised when they send you something randomaly. Interesting concept and worth checking out. Also, we will be moving the podcast to a self hosted solution. I mention this because I hope this move goes smoothely and the feeds all carry over but [...]

Continue Reading

Content Marketing

The Mistake That is Facebook Comments and Is SEO a Valid Strategy Anymore

No Comments 07 March 2011

You might have saw that many sites over the last few days have implemented Facebook commenting. The commentary I’ve seen on this is a mix bag. My thoughts are this… for people I know that use Facebook they look at it as a friends and family network. They like the disconnect between business and personal. [...]

Continue Reading

Subscribe

 

February 2012
M T W T F S S
« Nov    
 12345
6789101112
13141516171819
20212223242526
272829  

© 2012 Defining New Media. Powered by WordPress.

Daily Edition Theme by WooThemes - Premium WordPress Themes