Online Engagement

How to Create a Rock Solid About Us Page

No Comments 01 November 2011

Today we talk about the most (or one of the most) important pages of a website. That page is the the “About Us” page. Also called the About Me, or About page this page continually ranks high as the most visited page of any website. We go through a few tips on creating a great [...]

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Online Engagement

Half Life of Shared Content and What Makes People Leave Your Site

No Comments 08 September 2011

  First up a story from Neuromarketing and some advice you might be able to use in your own business: A vivid story can put us in a more altruistic mode, a study shows. UK researchers looked at the two ways people think about death – abstractly or specifically. They used a detailed story which [...]

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Online Engagement

Owning Your Own Platform and What Does More Time Spent in Apps Mean

No Comments 22 June 2011

  Two main topics today. Owning your own platform and understanding what the time spent in apps means for the future. First let’s mention a few interesting stories. With daily deals applications and mobile sites rapidly increasing, retailers and merchants are continuously looking to target consumers whenever and wherever they are with offers. However, how much [...]

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Online Engagement

Google +1 and Twitter Multimedia Search

No Comments 02 June 2011

Twitter has now officially announced that it is releasing a feature to upload photos and attach them to tweets from Twitter.com. It has been rumored that Twitter would be launching such a service, and now the company has confirmed as much. Interestingly, it is powered by PhotoBucket. More here and here. Since we started rolling [...]

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Online Engagement

Localization and Verticlization, Bing and Facebook, and Klout on Resumes

No Comments 18 May 2011

First is a post I mention about Walt Disney. Great read and told in a story fashion. Check it out. Next is news from AOL that got me thinking about localization and verticalization and your opportunity. With a new niche trade media initiative, AOL is aiming for an enterprise version of what occurs through Facebook [...]

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Online Engagement

EmpireAvenue, New Tool for Pageload, and Google Pictures the World

No Comments 06 May 2011

First up is a site that I recently discovered that I’m still not sure about. It has potential I’m just not sure exactly where. The site is called EmpireAvenue.com and it’s worth checking out. Next up is a story about how Google Anlytics is adding pagload tool for your website: Google announced this afternoon the [...]

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Online Engagement

Monetizing Privacy, SEO Report, and LinkedIn PPC

No Comments 02 March 2011

For a limited time we are offering our 30 page in depth SEO report customized for your business for only $79. You don’t want to miss this and you can find out how to order that here. Click Here to Order the SEO Report. Companies including Microsoft Corp., McAfee Inc.-and even some online-tracking companies themselves-are [...]

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Online Engagement

84,000 ICE Mistake, Local Numbers Not Accurate, and Google Subscription Service

No Comments 17 February 2011

On average, 55% of the visitors to locally oriented news and information Web sites are neither local nor loyal, but instead are readers from outside of the market and “fly-bys” unlikely to return frequently, according to a new study from Borrell Associates. More here. The US Government has yet again shuttered several domain names this [...]

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Online Engagement

AppStore Subscriptions, Is PreRole Advertising on YouTube Good for You, and PPC vs SEO

No Comments 16 February 2011

Apple announced the availability of its new subscription service in the App Store today. This service extends the billing service made available with the recent launch of News Corp’s The Daily. That means that subscriptions purchased from within the App Store utilize the same billing system that’s used to buy apps and make in-app purchases. [...]

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Online Engagement

Hearing What Your Watching, Too Lazy to Read, and Your One Persona

No Comments 07 February 2011

Just like GPS with location services, SoundPrint, a new technology created by IntoNow, allows you to automatically “check-in” to watching a show simply by hitting a button in the IntoNow app. How? It reads the sound waves and patterns of each television show (and a growing collection of movies as well) and matches it with [...]

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