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Today in addition to covering a couple of stories we talk about marketing opportunities. What got me thinking about this was in our efforts for us to internally create a digital marketing plan we ignored the most obvious choice for engagement. It wasn’t because we didn’t know better, I believe it was because it was hard. Today we talk a little more about that.
LinkedIn showed off a new addition to its Lab site today called the LinkedIn Connection Timeline. It’s a very fun way to remember people you used to work with throughout the years – and see where they are now. Built internally by LinkedIn’s Gordon Koo, the visualization does a good job illustrating the tip of the iceberg of what structured, social data can provide when accessed programmatically
For answers to those questions and more, USA TODAY recently paid a visit to Emily White, Facebook’s director of Local, who works with businesses on Facebook tools. White was interviewed in a conference room at Facebook headquarters here, where her shiny Apple MacBook laptop was adorned with a “Like Us on Facebook” sticker that the company gives to businesses. Read more here.
Now is the time to be creating and changing your web properties for the mobile user experience. Starting with your own email marketing or website is likely the lowest hanging fruit, but never skip strategy. Good post on email.
