We go in-depth with the question of whether old media is dead? Is new media taking over or is there still a chance for old media to catch up. Is there really a break point between old and new media? I make the case that it’s not quite dead but it and this has been mentioned many times… they have to change their cost structure to the creation of content.
I mention how Greyson Chance video of Lady Gaga’s Paparazzi really happened. The steps what caused his video to really hit viral status. On Wednesday, April 28, Greyson posts a video of himself singing and playing the piano on YouTube: “Me performing ‘Paparazzi’ by Lady Gaga at Edmond’s Sixth Grade Festival.” read more from Adage.com. Also check out Greyson Chance on Ellen.
What about newspapers? Well newspaper web traffic is on the rise. The top 25 markets grew 11 percent between March and April. Kind of hard to say that old media stalwarts are dying off there… Read a little more from MediaWeek.
Also a pretty timely article from Mashable. News media — including newspapers, news weeklies and TV news programs — was struggling long before the 2008 financial crisis and subsequent recession. It was a struggle, however, that many investors in 2006 and 2007 perceived as merely a temporary setback. 5 Ways to Monetize the future of news media.
Then we get onto the movie Downfall. Click here to see the trailer.
I also mention the book Free. If you haven’t read Free I would suggest you pick it up and give it a read. Here are two stories I mention in the podcast. Malcom Gladwell reviews Free and Free! Why $0.00 is the future of business.