3 Screen Report, Tracking Facebook Fanpage, Waking Up, and Digital Bus Advertising

Americans increased their overall media usage and media multitasking according to The Nielsen Company’s latest Three Screen Report, which tracks consumption across TV, Internet and mobile phones. In the last quarter of 2009, simultaneous use of the Internet while watching TV reached three and a half hours a month, up 35% from the previous quarter. Nearly 60% of TV viewers now use the Internet once a month while also watching TV. More here >>

FBGAT – Facebook Google Analytics tracker FBGAT is a free and opensource tool created by Webdigi to work around Facebook’s Javascript restriction on Facebook fan pages which prevents Google Analytics from working correctly. There are two key parts to this tool.

Yowza – Want to be a part of the hottest new way to get customers into your store? Yowza!! is an innovative and cost-effective way to build your business, increase revenue, and reduce your marketing costs. Visit Yowza.

Almost half of the people using Facebook or Twitter are hitting those sites first thing in the morning according to a new study from Retrevo. View chart here.

Clear Channel Outdoor will begin installing digital screens in bus shelters in U.S. cities this year, beginning with San Francisco and Washington, DC. view more here >>

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