First up, just learned of the Annual Podcast Awards and  it would be awesome if you nominated the show for the 7th Annual Podcast Awards. (<– click that link to nominated Defining New Media) Next we have a few stories before we cover the week in review: Google Plus has released API access. Can [...]

Creating the an effective profile is an art. Let’s see if we can add a little science to it. LinkedIn did a study to figure out what are the most overused professional buzzwords. I suggest that if you have any of these buzz words within your profile you remove them. Those words are: 1. Extensive [...]

  Marketing has changed. Well marketing is always changing but the pace is picking up. What should you do about it? There’s a a new Ebook titled Zero Moment of Truth by  Jim Lecinski, Google’s Managing Director of US Sales & Service and Chief ZMOT Evangelist that lays a good foundation. We will cover that [...]

  In the beginning of the week we had 2 foundational shows. Today’s update covers Facebook, Loopt, Flurry, and Mobile VS Web time. This show as inspired by a marketing great Eugene M. Shwartz author of the book Breakthrough Advertising. Here we go, strap in. (Also I have to apologize, my P’s in this audio [...]

  We have a great show today. First up we talk about the death of the APP. What got me thinking deeply about this was a roundup post from Adweek titled RIP Apps. Essentially as the cloud grows so does the ability to host core functionality remotely. No longer is your interaction within a closed [...]

Today we cover quite a few subjects. First is ugly marketing… or is being ugly effective? I started thinking about this more when I saw a post from Robert Rose on ImediaConnect titled How “ugly” can boost your campaign. Great post and he gives a few great examples. One from real estate that I think [...]

Mobile payments startup Square is announcing big numbers today-500,000 Square card readers shipped, 1 million Square transactions in May, and the startup is now processing $3 million in mobile payments per day. Clearly the company is on a roll in terms of traction and usage. And CEO Jack Dorsey is also revealing the next generation of Square. And [...]

First story we mention is about patent trolls: Lodsys, a firm holding several tech patents including one for an upgrade button that is part of an in-app purchasing system, is apparently filing suit against several developers who have used this technology. read more. Great new mobile future exercise happening at Stanford... At the MobiSocial Lab, [...]

Finnish app developers Rovio is to introduce a new title to its Angry Birds franchise, launching Angry Birds Magic, a new game that will launch on Nokia smartphones which run the latest Symbian Anna update, requiring users to interact with NFC tags to unlock levels. Look at this. EBay Inc. is acquiring Where to strengthen [...]

Today at Where 2.0 Pete Warden and I will announce the discovery that your iPhone, and your 3G iPad, is regularly recording the position of your device into a hidden file. Ever since iOS 4 arrived, your device has been storing a long list of locations and time stamps. We’re not sure why Apple is [...]