Today we talk about old vs new media, two interesting sites, and the death of banner ads, plus real time updating of content based on usage. Listen below. “The death of display advertising has been greatly exaggerated,” Randall Rothenberg, CEO of the Interactive Advertising Bureau, said last week at the trade organization’s MIXX conference. More [...]

Word of mouth is powerful and we talk about a great case study from GrassHopper.com mentioned on WOMMA.org. Social news app Flipboard was yesterday’s hot new app, despite—or perhaps because of—technical problems preventing some features from working. But there might be a bigger snag: Is Flipboard scraping content it doesn’t have the rights to? check [...]

First, I apologize for stating misleading numbers about google and search, I work on correcting that here and clear up the real numbers. Recent numbers from comScore indicate that Yahoo! and Bing have made strides in the search engine market this year, but there has been a great deal of controversy as to whether or [...]

Social media is going to rule the Web until at least 2012 – according to a post by Justin Kistner, a Social Evangelist at web analytics company Webtrends. Kistner also claims that Facebook has become the king of social media. In a panel at a Portland event today called Lunch 2.0, Kistner said that the [...]

We go in-depth with the question of whether old media is dead? Is new media taking over or is there still a chance for old media to catch up. Is there really a break point between old and new media? I make the case that it’s not quite dead but it and this has been [...]

Interactive marketing is full of traditional concepts that are no longer practical. At the iMedia Agency Summit, Doug Weaver outlined a dozen ideas currently killing imagination. View the presentation here. I highly suggest you watch this as it will challenge and engage your mind. The data show that certain categories, for example, cars, airlines and [...]

Weather HD, a $0.99 weather application for the iPad, is currently the number three most popular application in the App Store. It reached those heights even though there are a bunch of great free weather apps available for the iPad. More on Weather HD here >> Business blogs begin generating significantly more leads when they [...]

Media industry ad revenue declined 12% year-over-year to $125.3 billion in 2009, according to a report issued by Kantar Media, the WPP-owned research firm formerly known as TNS. The only major growth area: Online ad spending. Internet ads — display only — increased 7% in 2009, according to the report. Meanwhile, TV ad spending fell [...]

From Twitter: When we designed Twitter, we took a different approach—we didn’t require a relationship model like that of a social network. Keeping things open meant you could browse our site to read tweets from friends, celebrities, companies, media outlets, fictional characters, and more. You could follow any account and be followed by any account. [...]