You might have millions of Facebook fans and Twitter followers, but that doesn’t mean your social media campaigns are actually, you know, social. Brian Solis, a new media expert and principal of advisory firm Altimeter group, told a group of Advertising Week marketers Monday afternoon that most social media campaigns he observes are really [...]

What is the future of content? What is the future of media? To market and connect with your audience today but in the future I believe understanding content/media will enable you to successfully transition in this new era we find ourselves in. Today we start a multi-part series on The Future of Content. In a [...]

First story we mention is about patent trolls: Lodsys, a firm holding several tech patents including one for an upgrade button that is part of an in-app purchasing system, is apparently filing suit against several developers who have used this technology. read more. Great new mobile future exercise happening at Stanford... At the MobiSocial Lab, [...]

First up is a site that I recently discovered that I’m still not sure about. It has potential I’m just not sure exactly where. The site is called EmpireAvenue.com and it’s worth checking out. Next up is a story about how Google Anlytics is adding pagload tool for your website: Google announced this afternoon the [...]

What is falling victim to data overload, what is the value of social media, and a great new tool for any storefront. First from FastCompany.com on how data overload is causing a shift in behaviours: After weeks of survey research, it turns out–the bounty and abundance of web data is out of control. As Google’s [...]

Today we cover connecting with non-influencers, a facebook app that shares with you if you are sharing inappropriate info, and a great new mobile marketing technology that I think we should watch. First up a post from Forbes about an interview from Guy Kawasaki: I recently interviewed Guy Kawasaki at an event hosted byINFORUM at [...]

Just like GPS with location services, SoundPrint, a new technology created by IntoNow, allows you to automatically “check-in” to watching a show simply by hitting a button in the IntoNow app. How? It reads the sound waves and patterns of each television show (and a growing collection of movies as well) and matches it with [...]

Google Latitude, the search giant’s mobile location service, hasannounced this morning that it is adding the ability to check in to specific places to its Android and iPhone apps. Android users will be able to check in automatically, using two brand new, different and very interesting methods. Latitude has now been live for 2 years [...]

What is the future of content? What is the future of media? To market and connect with your audience today but in the future I believe understanding content/media will enable you to successfully transition in this new era we find ourselves in. Today we start a multi-part series on The Future of Content. In a [...]

What would the end of the  year be with out a predictions show? Today we talk about new media predictions for 2011 or Twenty Eleven if you prefer. Here is what we cover on the show: Mobile will be huge and change purchasing behavior Local will get bigger and by the end of the year [...]